Sport England have invested £450,000 of National Lottery money to fund a new, free resource which will help individuals, clubs and organisations use digital marketing tools and techniques to encourage more people to play sport and be physically active.

The Digital Marketing Hub, which is delivered by the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA) and is powered by the Digital Marketing Institute, launches on Tuesday 14th September.

Designed to help the sport and physical activity sector recover and rebuild from the Covid-19 pandemic, the hub will be launched with a webinar hosted by BT Sport presenter and The High Performance Podcast host, Jake Humphrey.

The hub is tailored to small businesses, self-employed professionals and volunteers at frontline clubs and groups, as well as marketing and communications professionals at larger organisations. It contains a wealth of resources, including expert-led video lessons, toolkits, templates, webinars and walkthroughs.

All of the content is on-demand, meaning participants can curate their own training and scheduling to focus on the areas most valuable to them. The hub also contains a toolkit which will help partners to promote it to their audiences.

Click here to find out more about the Digital Marketing Hub, and to sign-up for the launch webinar. Information on grassroots football can also be found in the menus above, by following @EssexCountyFA on Twitter and by searching for ‘EssexFootball’ on Facebook.